Get in touch with us. Non-alcoholic Spirits and Wines both still have a very long way to go to match the acquired taste of their alcoholic cousins. - London - United Kingdom, dark spirits, premium NA beers and CBD-laced serves. for (var i=0; i < aTags.length; i++) , "ANBA has been formed to respond to these challenges, and well be representing the interest of our membership and advocating to ensure regulation is in lockstep with the expectations of the broader community..

There is work to be done across the category to ensure that consumers know that there are high quality products out there.. "- John Owen,Associate Director "The $8.7 billion tea market continues to grow at a slow rate driven by smaller RTD brands and trendy kombucha. ANBA members products must clearly be designed-for and marketed-to legal drinking age adults and above, explains Livings. Yes, take me to the Asia edition } vOut += aTags[i].trim().replace(reg, '-').substring(0,40); "The greatest challenge, and equally the largest opportunity for our category, is to raise awareness of the optionality our category provides, said Livings. While the COVID-19 outbreak has seen many people treat themselves to alcohol more, the heightened focus on health has also seen a minority become more concerned with their alcohol consumption. Instagrammability always helps too, especially with younger LDA consumers., While beer and spirits companies are charging ahead in this space, wine has been largely left behind. Guidance and inspiration could help to drive product trial, appealing widely as many consumers are still unfamiliar with low- and no-alcohol drinks. 06-Jun-2022 at 09:45 GMT. Login. United Kingdom, 333 West Wacker Drive { 4 Playhouse Yard Husky Quick Guide: How to Reduce Package Costs, Jungbunzlauer consumer study on mineral perception, Download Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Our reports come in PDF, Powerpoint, Word and Excel Databook formats. ANBA has been created to tackle the absence of universal regulations, improve guidelines for international trade and market expansion, and provide a central entity for key stakeholders consumers, retailers, suppliers, and complementary industries. United States of America, Mintel Germany GmbH In the Non-Alcoholic Drinks market, 10.1% of total revenue will be generated through online sales by 2022. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful. Directly accessible data for 170 industries from 50 countries Mintel Group Limited All Rights Reserved. Hitting more accessible price points and entailing less potential for waste, these are well-placed to ease consumers into a new world of drinks. ANBA also captures products with a functional benefit desired by adults that also live in a typical occasion where an alcoholic drink would otherwise usually be consumed., This distinction is very important to us as we do not wish to be conflated with soft drinks, juices, etc. Many traditional wine producers shun dealcoholized wine from even being associated with the wine category. New, Insights into the worlds most important health markets, Figures and insights about the advertising and media world, Everything you need to know about the industry development. UK Attitudes Towards Low- and Non-alcoholic Drink Market Report 2021, [{"name":"Alcoholic Drink","url":"https:\/\/store.mintel.com\/industries\/drinks\/alcoholic-drink"},{"name":"Drinking Trends and General Alcoholic Drinks","url":"https:\/\/store.mintel.com\/industries\/drinks\/alcoholic-drink\/drinking-trends-general-alcoholic-drink"},{"name":"Drinks","url":"https:\/\/store.mintel.com\/industries\/drinks"},{"name":"Non-alcoholic Drinks","url":"https:\/\/store.mintel.com\/industries\/drinks\/non-alcoholic-drink"},{"name":"UK","url":"https:\/\/store.mintel.com\/regions\/europe-market-research\/uk"}]. function sanitize_gpt_value2(gptValue) However, this is currently the fastest growing segment in the UK, and IWSR analysts forecast that it will grow by 6% per annum on average by 2023 (as opposed to the total beer market, which is forecast to be flat to slightly declining). So what can we expect to see from the category over the next two years? The low- and no-alcohol drinks market is well-placed to gain users as a result of the COVID-19/coronavirus outbreak, as health takes a more central stage in peoples food and drink considerations.

Next in line to these multi-national brand players are locally and regionally significant companies like Suntory, BritVic, Kirin, Asahi and the brand players bottling partners like Coca-Cola European Partners (CCEP), FEMSA and similar companies.The market for Non-Alcoholic Drinks is structured into retail sales for at home consumption and on-premise or foodservice sales for out-of-home consumption. There needs to be transparency on how these products are made, how they need to be stored and for how long in order to ensure confidence is not lost in the future.. The Adult Non-Alcoholic Beverage Association (ANBA) is launching in the UK and Europe to help propel the growing sector. and over 1Mio. Post-Mix Drinks). if (i!=(aTags.length-1)) We believe that very significant growth in the category will continue our relationship with alcohol is at the beginning of a generational shift and undeniably, most of us are consuming less, and less frequently, he said. , Beverages that are replacements for beer, wine or spirits are of course a natural fit. Dusseldorf: +49 (0) 211 3399 7411 vOut = vOut.toLowerCase(); By using this site, you agree to our use of cookies. Health and Wellness,

Impact of COVID-19 on off-trade low- and no-alcohol drinks, Figure 1: Short-, medium- and long-term impact of COVID-19 on off-trade low- and no-alcohol drinks, August 2021, Retail boost, health focus and NPD fuel growth, Figure 2: Market size and COVID-19 scenario forecast for retail value sales in the low- and no-alcohol drinks market*, 2016-26, Beer extends its lead in low-/no-alcohol retail, Figure 3: UK retail value sales of selected low- and no-alcohol drinks, by category, 2018/19-2020/21, Impact of alcohol on the brain highlighted in new research, PHE launches latest Better Health campaign, Potential plans for calorie labelling for alcoholic drinks, Calls for minimum unit pricing for alcoholic drinks renewed, Heineken 0.0 extends its lead in beer, Nosecco grabs the top spot in wine, Figure 4: UK retail value sales of the leading low- and no-alcohol beer brands, 2019/20-2020/21, January ad spend eclipses rest of the year, COVID-19 drives increase in at-home drinking but many plan cutbacks, More people reduce their alcohol intake in 2021 compared to 2019, Figure 5: Alcohol usage and reduction, 2019* and 2021**, Health is the leading driver for reducing alcohol consumption, Figure 6: Reasons for limiting/reducing alcohol usage, 2019^ and 2021^^, A quarter embrace alternatives to standard alcoholic drinks, Figure 7: Alcohol drinkers usage of low- /non-alcoholic/alcohol-free beer, cider, wine and pre-mixed drinks, 2021, Almost half would be encouraged by recommendations, Figure 8: Behaviours related to low-/non-alcoholic/alcohol-free drinks, 2021, Taste perception has improved, but work is still needed, Figure 9: Attitudes towards low-/non-alcoholic/alcohol-free drinks, 2021, COVID-19 prompts many to rethink alcohol intake, Taste perception has improved but work is still needed, Pubs and bars need to step up no-/low-alcohol offering, Retail boost, health focus and NPD fuel growth of low- and no-alcohol drinks, Low- and no-alcohol drinks market avoids the worst of COVID-19, Figure 10: Short-, medium- and long-term impact of COVID-19 on low- and no-alcohol drinks, August 2021, Figure 11: Retail market size for low- and no-alcohol drinks*, 2015-21 (prepared on 3 September 2021), Figure 12: Market forecast for retail value sales in the UK low- and no-alcohol drinks market*, 2021-26, Figure 13: Market forecast for retail volume sales in the UK low- and no-alcohol drinks market*, 2021-26, Figure 14: Key drivers affecting Mintels market forecast, 2015-25, Mintels approach to predicting the impact of COVID-19, Fundamental differences in how COVID-19 is affecting consumer markets, Little difference expected between the three scenarios, Figure 15: COVID-19 scenario value forecasts, 2016-26, Figure 16: COVID-19 scenario volume forecasts, 2016-26, Market set for strong growth in all scenarios, COVID-19 market disruption: risks and outcomes, Figure 17: Summary of Mintel scenario expectations and the impact on selected segments of the low-/no-alcohol retail market, 2021, Figure 18: UK retail value and volume sales of selected low- and no-alcohol drinks, 2018/19-2020/21, Interest in alcohol reduction campaigns waning, Figure 19: Index of Google searches for dry January, go sober for October and Veganuary, January 2017-July 2021, Figure 20: Trends in the age structure of the UK population, 2015-20 and 2020-25, WSTA releases new guidelines on spirit substitutes labelling, Alcohol duties frozen for second year, government launches review, Figure 21: UK retail value and volume sales of the leading low- and no-alcohol beer brands, 2018/19-2020/21, Nosecco grabs the top spot in low- and no-alcohol wine, Figure 22: UK retail value and volume sales of the leading low- and no-alcohol wine brands, 2018/19-2020/21, Gordons 0.0 demonstrates the power of big brands, Figure 23: UK retail value sales of the leading spirit alternatives brands, 2018/19-2020/21, Spirit alternatives continue to attract launches, Figure 24: Gordons 0.0 Alcohol Free launch, 2020, Beer sees slew of new alcohol-free offerings, Figure 25: Examples of low-alcohol and alcohol-free cider launches, 2020-21, Small brands drive launches in alcohol-free wine, Figure 26: Examples of low-/non-alcoholic and alcohol-free ready-to-drink launches, 2021, Supermarkets grow low-/no-alcohol offering, McGuigan Zero secures listings in Sainburys and Asda, BrewDog opened AF bar and offered free pints for January 2020, Figure 27: Above-the line, online display and direct mail advertising expenditure on alcohol-free beer, cider and wine, by month, 2019-21*, Heineken recruits James Bond for 0.0 beer, Figure 28: Total above-the line, online display and direct mail advertising expenditure on alcohol free beer, cider and wine, by advertiser, 2019-21* (ordered by 2021), Gordons 0.0 ad promises a great tasting drink, Brands keen to build association with sport and exercise, Peroni Libera 0.0% secures multi-year deal with Formula One team, McGuigan partnered with digital content series, Health and money are leading drivers for reducing alcohol consumption, At-home drinking climbs as people treat themselves during COVID-19, Pandemic hits financial confidence, followed by strong rebound, Figure 29: Trends in consumer sentiment for the coming year, January 2020-July 2021, Social distancing measures hit on-trade sales, Figure 30: Alcohol usage and reduction, 2019* and 2021**, Younger consumers more likely to reduce alcohol intake, Figure 31: Alcohol usage and reduction, by gender and age group, 2021, Low-/no-alcohol category must count its calories, Figure 32: Reasons for limiting/reducing alcohol usage, 2019^ and 2021^^, Health is also the leading driver for not drinking alcohol, Figure 33: Reasons for not drinking alcohol, 2019^ and 2021^^, A quarter embrace alternatives to standard non-alcoholic drinks, Figure 34: Alcohol drinkers usage of low- /non-alcoholic/alcohol-free beer, cider, wine and pre-mixed drinks, 2021, Non-drinkers usage of selected non-alcoholic/alcohol-free drinks remains steady, Figure 35: Non-drinkers usage of non-alcoholic/alcohol-free beer, cider, wine and pre-mixed drinks, 2019* and 2021**, Figure 36: Behaviours related to low-/non-alcoholic/alcohol-free drinks, 2021, Figure 37: Examples of low-alcohol and non-alcoholic spirit alternative launches offering pairing suggestions, 2020, Smaller bottles would tempt a third to try spirit alternatives, Figure 38: Attitudes towards low-/non-alcoholic/alcohol-free drinks, 2021, A third want more low/no choice on premise, Figure 39: UK retail value and volume sales of the leading low- and no-alcohol beer manufacturers, 2018/19-2020/21, Figure 40: UK retail value and volume sales of the leading low- and no-alcohol wine manufacturers, 2018/19-2020/21, Figure 41: UK retail value sales of the leading spirit alternatives manufacturers, 2018/19-2020/21, Figure 42: Market forecast for value sales in the low- and no-alcohol drinks retail market, upper and lower bound, 2021-26, Figure 43: Market forecast for volume sales in the low- and no-alcohol drinks retail market, upper and lower bound, 2021-26, Figure 44: Key drivers affecting Mintels market forecast, 2021-26, Figure 45: Market scenario forecast for value sales in the low- and no-alcohol drinks retail market, 2016-26, Figure 46: Market scenario forecast for volume sales in the low- and no-alcohol drinks retail market, 2016-26, Rapid COVID recovery, central and extended COVID disruption scenarios outline. A lot of this was down to lack of flavour in the market, he said. The share of adults limiting or reducing their intake has climbed to 36%, from 33% in the year to April 2019, while 16% of drinks users plan to cut back on alcohol once the pandemic is over, opening up new opportunities for the NOLO drinks market. Neill adds, beyond beer, the on-trade also lags in offering quality mocktails. I think well see more flavoured mixers and more adult flavour profiles. Spain interestingly has the highest volume of non-alcoholic beer consumption, followed closely by the German and Dutch markets..